EA Heidenreich

Inclusive Tourism Consulting:

I help destinations and tourism organisations identify practical, achievable ways to improve accessibility and inclusion across both physical experiences and visitor information.

This work may include:

• On-site accessibility assessments and user testing
• Internal accessibility reports with clear, actionable recommendations
• Guidance on inclusive communication and visitor information structure
• Input on universal design principles for websites and digital platforms
• Strategic advice on improving accessibility over time rather than aiming for unrealistic “fully accessible” claims

All recommendations are grounded in real-world use, not theoretical checklists.

Commissioned Content & Destination Storytelling:

I produce commissioned written and visual content for destinations, tourism boards, cruise lines, attractions, and operators, created specifically for professional publication and client use.

This includes:

• Website-ready destination and visitor information
• Accessibility-focused content covering surfaces, inclines, distances, entrances, terrain, time required, and etc.
• Editorial features produced on assignment
• Destination guides and practical itineraries
• Branded content and campaign storytelling

Photography is provided as part of this service, capturing both accessibility features and the overall character of the destination, supporting planning, communication, and visual consistency.

Editorial Writing (Assignment-Based):

I also work on editorial assignments for publications and platforms, producing original, well-researched travel content.

This work is clearly separated from commissioned destination content and follows standard editorial guidelines and disclosure requirements.

Speaking & Professional Training:

I deliver talks, keynotes, and workshops for the travel and tourism industry, focused on inclusive tourism, accessibility, and visitor experience design.

My industry talks address what accessibility and inclusion mean in practice, who benefits, why inclusive thinking is smart business, and how organisations can improve over time. The focus is on clarity, confidence in communication, and realistic, achievable improvements that strengthen both visitor experience and commercial outcomes.

Topics include:

• Understanding accessibility beyond compliance
• Communicating access clearly and confidently
• Reaching a wider audience through inclusive thinking
• Practical improvements that make a real difference for visitors

I also offer motivational talks for companies and organisations beyond the tourism sector. These draw on lived experience and real-world examples to explore perceived courage, uncertainty, resilience, and personal growth in personal and professional contexts.

Bilingual Writing & Translation:

I provide professional writing, translation and proofreading in Norwegian and English, with a focus on natural language, cultural accuracy, and audience clarity.